http://41.93.71.3:8080/xmlui/handle/123456789/43 Sat, 02 May 2026 05:06:32 GMT 2026-05-02T05:06:32Z http://41.93.71.3:8080/xmlui/handle/123456789/192 Realizing the Benefits of Tanzania’s Standard Gauge Railway Flagship Project. A Marketing Mix Perspective Muya1, *Francis; Mganilwa2, Zacharia M.D.; Mgaya 3, Prosper L. The Government of Tanzania has invested heavily in Flagship Projects specifically the nation's transport infrastructures to ensure that every part of the country is accessible. These include road and railway infrastructures, especially the Standard Gauge Railway (SGR) which has been heavily invested in recently. Although many strategic options lead to the realization of the SGR project gains in terms of the number of passengers and freight carried, total operating cost, revenues, and high customer satisfaction, a marketing mix lens which involves the application of specific controllable marketing variables, leaves much to be desired. This study involved an intensive review of the literature and interviews with railway experts to determine and assess potential marketing mix benefits during the operations of the SGR project. Data were collected using an interview guide and analysed using the contents analysis technique. The study found that Tanzania Railways Corporation (TRC) must properly align the SGR service and overall corporations’ operations along the marketing mix elements of product, price, promotion, place, people, processes, and physical evidence for the realization of indirect benefits of SGR project. This can be possible through preparing marketing plans, communication, and marketing strategies to integrate the stated elements within the railway organizational setting. Sun, 01 Jan 2023 00:00:00 GMT http://41.93.71.3:8080/xmlui/handle/123456789/192 2023-01-01T00:00:00Z http://41.93.71.3:8080/xmlui/handle/123456789/190 Public Transport Service Reliability in Dar es Salaam City, Tanzania: A Case of Bus Rapid Transit (BRT) G.P1, *Msumanje,; Runyoro2, A. The main problems of BRT service users are delays and overcrowding at stations and in buses during peak hours. This situation causes low region productivity, accidents, insecurity, poor students’ academic performance and increased health risks. The objective of the study was to analyze the satisfaction of passengers with BRT service reliability. Case study design with mixed approach for data collection and analysis was adopted. A total of 138 respondents represented the relevant study population. The study revealed that more than 70% of the respondents showed dissatisfaction on schedule adherence caused by inadequate bus supply, ineffective ticketing systems, ineffective bus scheduling, bus breakdowns and accident, poor passenger information, weather conditions, drivers’ behavior and traffic interactions. It is recommended that the service provider (BRT) should supply sufficient buses, build staff capacity and implement Intelligent Transport Systems (ITS) for management of its services. Fri, 01 Jan 2021 00:00:00 GMT http://41.93.71.3:8080/xmlui/handle/123456789/190 2021-01-01T00:00:00Z http://41.93.71.3:8080/xmlui/handle/123456789/189 Public-Private-Partnerships, Public-Private-Partnerships Regulations, Road Transport Infrastructure, Financing Luwavi1, *Eva; Luge2, Jafari; Muya3, Francis; Rugemalira4 `, Julius Developing countries face inadequate resources for funding road infrastructures. This has amalgamated the public and private sectors into a mutually beneficial relationship through Public Private Partnerships (PPPs). Although extensive documentation exists on PPPs globally in various sectors, studies examining the challenges to PPPs in Road Infrastructure Construction projects in Tanzania are inadequate. This study aimed to address this shortfall. Purposive sampling was used to select 20 respondents for the study. A qualitative research design was used in the study, and data were collected through semi-structured interviews, focus group discussions, and document reviews. Thematic analysis was employed to analyze the data from interviews and focus group discussions. Over two-thirds of the interviewed respondents revealed that lack of preparedness, limited information on available opportunities for PPP projects, and inadequate capital market were among the main challenges facing PPPs on road infrastructure projects in Tanzania. The study calls for improving the institutional framework to enhance private sector participation in PPPs in road projects. Sun, 01 Jan 2023 00:00:00 GMT http://41.93.71.3:8080/xmlui/handle/123456789/189 2023-01-01T00:00:00Z http://41.93.71.3:8080/xmlui/handle/123456789/186 Constraints for the Public Private Partnerships in the Tanzania Transport Sector: A Case of Selected Port and Railway Projects Rugemalira1, *Julius; Ipyana2, Londaga; Kitomo3, Daudi; Luge4, Jafari; Luwavi5, Eva Contracting Authorities continue to implement projects using conventional financing mechanisms. The study aimed to explore constraints in implementing PPP projects. The study examined the nature of ongoing PPP transport projects whereby respondents were purposefully selected from the target population of 150 PPP stakeholders. Questionnaires and interview guides were applied to collect data. IBM SPSS was used to analyse the data. The study confirmed constraints in PPP project implementation including limited access to finances, misinformation by private partners and high transaction costs. The study concluded that many Tanzanian Contracting Authorities are not adequately using the PPP financing approach to implement projects. The study, among others, recommends financial support to the private sector to undertake PPPs and intensify PPP courses for stakeholders. Sun, 01 Jan 2023 00:00:00 GMT http://41.93.71.3:8080/xmlui/handle/123456789/186 2023-01-01T00:00:00Z